Baltimore, MD –
Last weekend’s 2012 Baltimore Sports Car Challenge presented
by SRT was defined as much by off-the-circuit news as anything that happened on
the 2.04-mile street circuit. We’ll get through the good, the bad, and the just
plain weird of it.
For starters, following a blast of a successful debut in
2011, the original promoters – who delivered the goods in crowd turnout but
blew it by having way over-promised on
revenues – were sacked earlier this year by Mayor Stephanie Rawlings-Blake.
Then, with the entire event hanging in the balance for months, eventually
Andretti Sports Marketing was brought in to pick up the pieces and make the
event happen – all in the span of about 90 days.
The first thing anybody noticed this year was the crowd; or,
really, the lack of one. Where the 2011 debut had the streets flooded with
people (many of whom seem to have gotten in free) the turnout was huge despite
the lack of advertising in local media. This time round, even with ads running
all over TV and radio in Baltimore and DC markets, it was considerably easier
to get where you needed to go, and spend a lot less time waiting in line. Andretti Sports Marketing’s Jade Gurss
summed it up, saying “we may have fewer total numbers, but we more likely
have a higher number of paying customers.”
Sunday brought the biggest crowds, as Indycar seemed to have
more of a “main event” feel about it. That’s what having a live TV contract
gets you, even if it’s on NBC.
For an event so quickly cobbled-together, the Andretti group
deserves a tip of the hat – as does the City of Baltimore itself. Last year’s
abhorrent traffic tie-ups were made substantially better by routing traffic
more efficiently, and the behind-the-scenes workings seemed to flow with better
organization (for the most part) than last year. Also, while the track designer
may have screwed-up by re-designing the circuit without last year’s dreaded
chicanes (leading to several cars literally catching air while crossing the
railroad tracks on Pratt St), the response to this foul-up was quick and
decisive – the chicanes were put back in place, so that rather than cars flying
through the air, we had cars getting loose and tagging the wall. If you’re
going to have damage, better to contain it on the tarmac than launch it through
the air.
Along with the road hazard carried over from last year, every
race over the span of three days involved some kind of pile-up in the
now-notorious turn 1. One local fan observed “I don’t think we need a race
announcer for this one, so much as we need a traffic reporter.” Coupled with some light rain on Sunday, the track
seemed to take on both the best and worst characteristics of Sebring and Long
Beach. This time, however, the manhole covers stayed put.
Of course, it’s impossible to talk about the Baltimore race
without bringing up the situation that threatened to overshadow the entire
event: As this is being written, we are just a few hours away from the
announcement that the Grand Am series and the American Le Mans Series have
reached an agreement to “merge.” Anyone who watched the DaimlerChrysler “merger
of equals” play out at the end of the last century, knows what “merger” means
these days – and Peter’s insight on this deal really is the last word as far as
its analysis is concerned. It’s far too early to know whether to throw roses or
dead fish at the parties involved – or some combination of both – but one thing
is certain: Sports car racing in North America just took a very sharp U-turn,
and it will never be the same.
That’s it for now; I’ll see you at the next pit stop.
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